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Bridgestone/Firestone To Sponsor Media Center At 2003 Sema Show
Mississauga, Ontario, August 11, 2003 For the second consecutive year, Bridgestone/Firestone North American Tire, LLC, will be the exclusive Media Center sponsor at the 2003 SEMA Show organized by the Specialty Equipment Market Association which will take place Tuesday Nov. 4 to Friday, Nov. 7 at the Las Vegas Convention Center. The Bridgestone/Firestone Media Center is a specifically designated work space for reporters, writers, publishers, photographers and other journalists associated with the trade and consumer automotive media, providing them with access to the various SEMA exhibitors' publicity and press materials.
"We are very pleased to again sponsor the Media Center at the SEMA Show," said Phil Pacsi, executive director, North American North American Consumer Tire Brand Marketing, Bridgestone/Firestone North American Tire, LLC. "We hope to build on the successes of our sponsorship last year to make it easier for journalists to do their jobs during the show. It also is terrific opportunity for us to showcase the Bridgestone family of products, including performance passenger and light truck tires, OEM fitments, suspension systems, lighting and industrial products."
Mississauga-based Bridgestone/Firestone Canada Inc. (BFCA) is an affiliate of Bridgestone/Firestone North American Tire, LLC (BFNT). BFCA and Nashville-based BFNT are subsidiaries of Bridgestone Americas Holding, Inc., whose parent company, Bridgestone Corporation, is the world's largest tire and rubber company. BFNT develops, manufactures and markets Bridgestone, Firestone, Dayton and associate and private brand tires. The company is focused on wholesale and original equipment markets, supplying passenger, light truck, commercial vehicle, off-road, agriculture and other tires to its customers in the Americas.
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